Concept for Life Dry Dog Food

Concept for Life is a unique and scientific-based nutritional concept, which focuses on your dog’s individual well-being and dietary requirements at different life stages. Concept for Life dry food provides your dog with a tailored nutrition that has been adapted to their size, lifestyle, age and breed, and helps your dog to lead a long and healthy life.
Concept for Life – tailored nutrition for your dog.

27 products
27 products

Now when you buy selected 4kg/12kg bags of Concept for Life dry dog food in a range of flavours and with tailored recipes, you'll get €5 off!

Delivery in 1-3 working days
13 Varieties from
 £7.99
1337554.0
Labrador Sterilised (12kg)
Was £39.99Now£34.99£2.92 / kg
1337554.1
Boxer Adult (12kg)
Was £35.99Now£30.99£2.58 / kg
1337554.2
X-Large Junior (12kg)
Was £30.49Now£25.49£2.12 / kg
1337554.3
X-Large Puppy (12kg)
Was £30.49Now£25.49£2.12 / kg
1337554.5
Large Junior (12kg)
Was £29.99Now£24.99£2.08 / kg

Now when you buy 3 x 1kg/1.5kg bags of selected Concept for Life dry dog/puppy food, you'll only pay for the price of 2 - that's 1 bag free!

Delivery in 1-3 working days
16 Varieties from
 £6.98
681299.0
Labrador Retriever Adult (3 x 1.5kg)
Was £16.47Now£10.98£2.44 / kg
681299.30
Labrador Sterilised (3 x 1kg)
Was £11.97Now£7.98£2.66 / kg
681299.20
Boxer Adult (3 x 1.5kg)
Was £16.47Now£10.98£2.44 / kg
681299.21
German Shepherd Adult (3 x 1.5kg)
Was £16.47Now£10.98£2.44 / kg
681299.19
French Bulldog Adult (3 x 1.5kg)
Was £16.47Now£10.98£2.44 / kg

Adapted to the nutritional needs of Labrador Retrievers aged 15 months and over, this high premium, complete dry dog food offers joint protection and weight maintenance.

Delivery in 1-3 working days
4 Varieties from
 £5.49
561335.0
1.5kg
£5.49£3.66 / kg
561335.2
6kg
individually priced £21.96Now£19.99£3.33 / kg
561335.8
12kg
£35.99£3.00 / kg
561335.9
Economy Pack: 2 x 12kg
individually priced £71.98Now£64.99£2.71 / kg

Grain-free premium dry food for sterilised Labrador Retrievers, this kibble can help your dog's weight. With dietary fibre for satiety, and chondroitin sulphate and glucosamine for cartilage & joints.

Delivery in 1-3 working days
4 Varieties from
 £3.99
1134481.0
1kg
£3.99£3.99 / kg
1134481.1
4kg
£14.99£3.75 / kg
1134481.2
12kg
£39.99£3.33 / kg
1134481.3
Economy Pack: 2 x 12kg
individually priced £79.98Now£74.99£3.12 / kg

Premium dry food for Golden Retrievers aged 15+ months, it has a balanced calorie content, with L-carnitine to maintain ideal weight, EPA & DHA fatty acids for healthy cardiac function and a shiny coat.

Delivery in 1-3 working days
1 Varieties from
 £35.99
561276.5
12kg
£35.99£3.00 / kg

Specifically developed for adult Boxers aged 15 months and over. With taurine, EPA & DPA for cardiac function, and glucosamine and chondroitin sulphate to support cartilage heath.

Delivery in 1-3 working days
4 Varieties from
 £5.49
993292.2
1.5kg
£5.49£3.66 / kg
993292.3
6kg
£19.99£3.33 / kg
993292.0
12kg
£35.99£3.00 / kg
993292.1
Economy Pack: 2 x 12kg
individually priced £71.98Now£64.99£2.71 / kg

Formulated to suit nutritional needs of adult German Shepherds, this dry food with natural cartilage nutrients helps strengthen the body's defences. Aids healthy digestion, skin & fur.

Delivery in 1-3 working days
4 Varieties from
 £5.49
765953.0
1.5kg
£5.49£3.66 / kg
765953.1
6kg
£19.99£3.33 / kg
765953.5
12kg
£35.99£3.00 / kg
765953.6
Economy Pack 2 x 12kg
individually priced £71.98Now£64.99£2.71 / kg

Formulated specifically for adult (12 months+) and older Frenchies, this food has 26% protein content & L-carnitine to maintain muscle mass, oils and a vitamin B complex for skin & coat

Delivery in 1-3 working days
3 Varieties from
 £5.49
945940.2
1.5kg
£5.49£3.66 / kg
945940.0
4kg
£14.99£3.75 / kg
945940.1
Economy Pack: 2 x 4kg
individually priced £29.98Now£27.99£3.50 / kg

Premium dry food to meet the nutritional needs of giant breed adult dogs. This protein-rich kibble supports healthy joints & weight, as well as a beautiful coat. Easy to digest.

Delivery in 1-3 working days
1 Varieties from
 £5.49
648855.0
1.5kg
£5.49£3.66 / kg

Ideal for puppies and young giant breed dogs (45kg+) from 8 to 18-24 months. It encourages balanced muscle, joint and cartilage development and is just right for young XL dogs.

Delivery in 1-3 working days
1 Varieties from
 £30.49
648857.1
12kg
£30.49£2.54 / kg

Tasty dry food for X-large breed puppies up to 8 months, also suitable for pregnant or lactating bitches. This kibble has adjusted energy & fat contents to ensure balanced growth.

Delivery in 1-3 working days
4 Varieties from
 £5.49
648858.0
1.5kg
£5.49£3.66 / kg
648858.2
6kg
individually priced £21.96Now£13.49£2.25 / kg
648858.1
12kg
£30.49£2.54 / kg
648858.3
Economy Pack: 2 x 12kg
individually priced £60.98Now£57.49£2.40 / kg

High premium dry dog food, developed to meet the nutritional needs of large breed adult dogs. This diet offers essential joint and cartilage protection and helps your dog to maintain a healthy weight.

Delivery in 1-3 working days
1 Varieties from
 £5.49
561277.9
1.5kg
£5.49£3.66 / kg

Complete dry food for puppies, young dogs and pregnant dogs. Developed for large breeds, this kibble supports your puppy's natural defences and has an adapted energy content.

Delivery in 1-3 working days
3 Varieties from
 £5.49
561336.6
1.5kg
£5.49£3.66 / kg
561336.7
12kg
£29.99£2.50 / kg
561336.8
Economy Pack: 2 x 12kg
individually priced £59.98Now£54.99£2.29 / kg

High premium dry food, formulated specifically for large breed senior dogs. This complete dog food promotes vitality, protects cells against ageing & keeps joints healthy.

Delivery in 1-3 working days
4 Varieties from
 £5.49
561278.0
1.5kg
£5.49£3.66 / kg
561278.2
6kg
Was £21.96Now£19.99£3.33 / kg
561278.6
12kg
£32.99£2.75 / kg
561278.7
Economy Pack: 2 x 12kg
individually priced £65.98Now£59.99£2.50 / kg

High quality dry food, developed for large breed dogs with sensitive digestive systems. Easily-digestible rice & lamb as the only source of animal protein help optimum digestion.

Delivery in 1-3 working days
2 Varieties from
 £4.99
561279.0
1.5kg
£4.99£3.33 / kg
561279.2
6kg
£18.99£3.16 / kg

A tasty calorie-reduced (-15%) complete dry dog food for overweight large breed dogs. It has a high protein content (27%) and special satiety formula to help maintain muscle tone and a healthy weight.

Delivery in 1-3 working days
2 Varieties from
 £32.99
561337.5
12kg
£32.99£2.75 / kg
561337.7
Economy Pack: 2 x 12kg
individually priced £65.98Now£59.99£2.50 / kg

Premium quality grain-free dry dog food for neutered medium-sized adult dogs. With a high protein content to help maintain muscles and a vitamin complex to support the body's natural defences.

Delivery in 1-3 working days
4 Varieties from
 £3.49
1134468.2
1kg
£3.49£3.49 / kg
1134468.3
4kg
£12.99£3.25 / kg
1134468.0
12kg
£32.99£2.75 / kg
1134468.1
Economy Pack: 2 x 12kg
individually priced £65.98Now£59.99£2.50 / kg

Complete dry dog food for adult dogs aged 12 months and over. Developed to meet nutritional needs of medium breeds, this diet is well-accepted and helps maintain a healthy weight.

Delivery in 1-3 working days
3 Varieties from
 £5.49
561280.7
1.5kg
£5.49£3.66 / kg
561280.9
12kg
£29.99£2.50 / kg
561280.10
Economy Pack: 2 x 12kg
individually priced £59.98Now£54.99£2.29 / kg

Complete dry food for puppies, young dogs and pregnant dogs. Formulated for medium breeds, this easy-to-digest kibble promotes healthy development.

Delivery in 1-3 working days
2 Varieties from
 £5.49
561338.0
1.5kg
£5.49£3.66 / kg
561338.2
6kg
£19.99£3.33 / kg

Suited to the nutritional needs of medium-sized (11-25kg) senior dogs aged 7+, this complete dry dog food promotes your older dog's vitality and supports healthy bones and joints.

Delivery in 1-3 working days
2 Varieties from
 £5.49
561339.5
1.5kg
£5.49£3.66 / kg
561339.6
12kg
£32.99£2.75 / kg

High premium dry food, developed for medium breed adult dogs with sensitive digestive systems. Easily-digestible rice and lamb help to promote optimum digestion.

Delivery in 1-3 working days
2 Varieties from
 £5.49
561282.5
1.5kg
£5.49£3.66 / kg
561282.6
6kg
Was £21.96Now£19.99£3.33 / kg

High premium, complete dry food for overweight medium breed dogs. With 15% fewer calories to help your dog to maintain a healthy weight and with a high animal protein content.

Delivery in 1-3 working days
2 Varieties from
 £32.99
561340.5
12kg
£32.99£2.75 / kg
561340.6
Economy Pack: 2 x 12kg
individually priced £65.98Now£59.99£2.50 / kg

Grain-free, premium dry dog food for neutered small dogs, aged 10 months and over. It was developed to help control body weight and is well accepted. With a nutrient complex for healthy skin and coat.

Delivery in 1-3 working days
2 Varieties from
 £3.49
1129976.0
1kg
£3.49£3.49 / kg
1129976.1
4kg (4 x 1kg)
individually priced £13.96Now£12.99£3.25 / kg

Premium complete dry food for adult dogs aged 10 months and over. Developed to meet the nutritional needs of small breeds, this diet is well-accepted and helps keep skin healthy.

Delivery in 1-3 working days
3 Varieties from
 £5.49
561283.7
1.5kg
£5.49£3.66 / kg
561283.5
4kg
£12.99£3.25 / kg
561283.6
Economy Pack: 2 x 4kg
individually priced £25.98Now£24.99£3.12 / kg

High premium dry food for puppies, young dogs and pregnant dogs. Formulated for small breeds, this easy-to-digest kibble promotes healthy development & supports natural defences.

Delivery in 1-3 working days
3 Varieties from
 £5.49
561341.4
1.5kg
£5.49£3.66 / kg
561341.5
3kg
£9.99£3.33 / kg
561341.6
Economy Pack: 2 x 3kg
individually priced £19.98Now£17.99£3.00 / kg

Premium dry food developed for small adult dogs. Unique kibble size promotes dental health. Contains lamb as the single source of animal protein, which helps sensitive digestion.

Delivery in 1-3 working days
1 Varieties from
 £4.99
561284.0
1.5kg
£4.99£3.33 / kg

High premium complete dry food, adapted to your dog’s size, age, lifestyle or breed. Now available in great-value economy packs!

Delivery in 1-3 working days
15 Varieties from
 £12.99
561422.27
Labrador Sterilised (2 x 12kg)
individually priced £79.98Now£74.99£3.12 / kg
561422.37
Labrador Retriever Adult (2 x 12kg)
individually priced £71.98Now£64.99£2.71 / kg
561422.21
Boxer Adult (2 x 12kg)
individually priced £71.98Now£64.99£2.71 / kg
561422.35
German Shepherd Adult (2 x 12kg)
individually priced £71.98Now£64.99£2.71 / kg
561422.20
French Bulldog Adult (2 x 4kg)
individually priced £29.98Now£27.99£3.50 / kg