Simpsons Premium Sensitive Adult Dog - Chicken & Potato

: 5/5
A complete and natural food for the dog suffering from sensitive skin or digestion. A grain free diet with a high meat content and high quality ingredients, grain-free....further information
Product description
Simpsons Premium Sensitive Adult Dog - Chicken & Potato
Simpsons Premium Sensitive Adult Dog - Chicken & Potato
Simpsons Premium Sensitive Adult Dog - Chicken & Potato
Simpsons Premium Sensitive Adult Dog - Chicken & Potato
Choose item (2 options)
RRP* £69.95
Our Price £61.69
£5.14 / kg

Delivery in 1-2 working days


All prices include statutory VAT.

Additional shipping costs may apply.

Frequently bought together
Simpsons Premium Sensitive Adult Dog - Chicken & Potato - 12kg
Simpsons Premium Sensitive Adult Dog - Salmon & Potato - 12kg
Total price £0.00
Buy all £0.00

Simpsons Premium Sensitive Adult Dog - Chicken & Potato

- 12kg

RRP* £69.95
Our Price £61.69
£5.14 / kg

Product description

A complete and natural food for the dog suffering from sensitive skin or digestion. A grain free diet with a high meat content and high quality ingredients, grain-free.

Adult Sensitive Chicken & Potato is a nutritionally balanced grain free diet ideal for adult dogs with sensitive skin and/or delicate digestions. The natural and holistic dog food is also suitable for junior dogs that cannot tolerate grain diets. Simpsons Premium Sensitive is made with a high meat content (total of 45% Human Grade Free Run Chicken) it is very digestible and highly palatable making it ideal for fussy dogs. An excellent food for dogs who struggle to gain weight.
All Simpsons Premium dry dog food products have been formulated using only the best quality ingredients and are hypo-allergenic, free from wheat gluten, dairy and soya products. Many health problems can be attributed to a poor quality diet such as skin allergies and dietary intolerance. Feeding a premium quality diet such as Simpsons may help reduce these risks.

Simpsons Premium Sensitive Adult Chicken & Potato at a glance:

  • Hypo-allergenic
  • Holistic and natural dog food
  • Grain Free
  • High meat content
  • No artificial colours, flavours, or preservatives
  • No GMO ingredients
  • Human grade free run chicken sourced in the UK
  • Highly digestible ingredients meaning less to feed - very economical
  • Contains glucosamine, chondroitin, MSM, prebiotics, and cranberries


Go to analytical constituents
Chicken (min 45% -Dried Chicken, Deboned Chicken, Chicken Fat), Potato (min 26%), Beet Pulp, Brewers Yeast, Chicken Gravy, Dried Egg, Salmon Oil, Minerals, Linseeds, Vitamins, Yucca Extract, Cranberries, Nucleotides, Mannanoligosaccharides (MOS), Fructooligosaccharides (FOS), Glucosamine, MSM, Chondroitin.
Analytical Constituents: Protein 25%, Oil 14%, Fibre 3.5%, Ash 8%, Calcium 1.17%, Phosphorous 0.84%, Omega 6 2.11% and Omega 3 0.62%.

Analytical constituents

protein25.0 %
fat14.0 %
fibre3.5 %
ash8.0 %
calcium1.17 %
phosphorus0.84 %
omega-3 fats0.62 %
omega-6 fats2.11 %

Feeding guide

Manufacturer's feeding recommendation per dog in g/day:

Dog's Weight Grams per day
1 - 5 kg 30-90
5 - 15 kg 90-195
15 - 25 kg 195-295
25 - 35 kg 295-395
35 - 45 kg 395-480
45kg+ 480+

As each dog is different, feeding requirements vary with size, environment, age and activity. Monitor your dog's weight and adjust rations as needed. Feed twice daily and always keep fresh, clean water available.


Simpsons Premium Sensitive Adult Dog - Chicken & Potato
: 5/5
Overall Rating (11)
: 5/5
: 4/5
: 3/5
: 2/5
: 1/5
Learn how we manage reviews

Customer Photos

Simpsons Premium Sensitive Adult Dog - Chicken & Potato
: 3/5
ingredient list a bit misleading
Dogs do well. It doesn't seem the best food to give on the long run. Especially with recent insights concerning taurine deficiencies in dogs caused by too little meat and no grains. 45% looks like a lot of meat but take of the fat part and recount the fresh meat part and just some 22% dry meat is left. Potatoes (minimum!) 26% looks nice, not too much, but there must be at least 43% potatoes in int. So opposite percentages in reality and clever marketing/labeling.
: 5/5
We love it. Nice big bags. This will last around 4.5 weeks for two little dogs
: 5/5
Really good value! One of the best brands for this price. We mix Simpsons with some wet food and the dogs love it. Happy, healthy dogs and firm poops. The amount of poop has definitely reduced which is good too!
: 5/5
Helps for dogs with colliitis
Tried a number if different dry food for my jack Russell x and this is the only one that's really helped
: 5/5
Our two lurchers do really well on this with no digestive problems.
: 5/5
Happy pup
Did lots of research before buying this food and it is one of the best in terms of nutrients. My Boxer had skin in terrible condition and needed 3x per week baths with medicated shampoo, Within weeks, her coat was glossy and the baths are now only every couple of weeks. Vet could also see a big difference in her, definitely worth what we pay for a healthy dog.
03/05/15|Amanda Barnes
: 5/5
My two dogs love this! It is the best by far - free from added 'nasties' and gentle on their tums.
: 5/5
Great ingredients at a great price
I tried lots of foods for my 2 cocker spaniels they would either give them bad wind or diarrhoea but having tried simpsons i have had non of the above. We now have good solid stools no wind and very happy dogs and i know the ingredients are superior to most dog foods very happy owner.
08/05/14|Charlotte Brennan
: 5/5
Cannot recommend this enough - wonderful!
I have struggled over the years to find something that is both tolerable for my dog (Basset Hound x Japanese Spitz x Labrador - don't even attenot to picture that one!) and which he enjoys eating. He is fussy dog with nasty skin allergies which some foods cause him to flare up and scratch constantly and get skin infections which is horrid to see. I've tried all sorts and so far nothign had worked. I also have another dog (Basset Hound) who is on a restricted calorie intake due to hip problems and trying to maintain a healthy balance. I had tried Lukullus fry food for ages. It was great for the skin and allergies but the dogs weren't that fussed by the taste, even mixing in some wet food to tempt them, so i was deeing them lose weight slowly. I tried this in a desperate attempt and now i have clean bowls EVERY meal. It's fantastic. The dogs love it (a small amoutn of wet food is still mixed in) but the skin and coat have improved, smells are gone, stools are good and (which surprised me the most), the behaviour has improved noticeably. I wouldn't consider buying anything else for them anymore. Fairly expensive initially but you need less of it because of the high quality. PS - I don't leave reviews normally but i felt i had to for this!
: 5/5
Well worth trying
I have five dogs and I always feed them high quality food without grains and other fillers. One of my dogs can be quite fussy with some foods but she absolutely goes nuts when I get this food out of the cupboard. I have also noticed there is far less poo to clear up which is a blessing with five dogs!! I will definitely recommend this food to other dog owners. I just hope the price does not rocket like some of the other brands have recently.
08/07/13|victoria holt
: 5/5
simpsons foods are brilliant
I have dogs who have ibs or are fussy eaters and all of my dogs love the simpsons range and thrive on it. I rotate different flavours so they don't get bored and their coats are glossy and thick and their poops are small and well formed. I love Orijen and Acana but they have outpriced themselves so this food is comparable and yet at a good price. Also their customer support for any questions is good and helpful. One thing I find is mine don't eat as much as the feeding guidelines so one sack lasts three dogs a month and I know I'm feeding them the best I can afford with no rubbish or cheap fillers in it. Would always recommend this food.