Concept for Life Oral Care
Concept for Life Oral Care
Concept for Life Oral Care
Concept for Life Oral Care
Concept for Life Oral Care
Concept for Life Oral Care
Concept for Life Oral Care
Concept for Life Oral Care
Concept for Life Oral Care
Concept for Life Oral Care
zooplus choice
zooplus choice

Concept for Life Oral Care

A complete dry food for adult cats formulated to help improve dental hygiene. With selected ingredients and a kibble shaped to encourage chewing, it also supports urinary tract health. With taurine....further information
Product description
Ingredients|Feeding guide
Cats breath doesn't smell anymore!: "My cat had stinky breath, 4-6 weeks after starting this food the smell went away."

Delivery in 1-2 working days

more

All prices include statutory VAT.

Additional shipping costs may apply.

400g
1011731.0
£4.79
£11.98 / kg
3kg
1011731.2
£20.99
£7.00 / kg
Economy Pack: 3 x 3kg
1011731.1
individually priced £62.97
Now £59.99
£6.67 / kg
Frequently bought together
Concept for Life Oral Care - 3kg
Concept for Life Indoor Cats - 400g
Total price £24.78
Buy all £24.78

Concept for Life Oral Care

- 3kg

£20.99
£7.00 / kg

Product description

A complete dry food for adult cats formulated to help improve dental hygiene. With selected ingredients and a kibble shaped to encourage chewing, it also supports urinary tract health. With taurine.

Concept for Life Oral Care Cats dry cat food is tailored nutrition that has been scientifically developed specifically to help improve mouth and dental hygiene in adult cats:
  • With Ascophyllum nodosum - a brown algae which contains antibacterial substances
  • Supports mechanical teeth cleaning - special plant fibres aid mechanical cleaning of the teeth
  • Plaque reduction  - the STAY-Clean™ complex with highly soluble vitamin C has been proven to reduce bacterial plaque formation
  • Adapted kibble - specially designed kibble with increased surface area and a customised shape to encourage chewing
  • Urinary tract health - DL-methionine helps to promote a reduction in urinary pH, which can reduce urinary stone formation
  • Healthy gut flora - prebiotic chicory inulin promotes healthy intestinal flora
  • Reduces unpleasant stool odour - Yucca schidigera, a natural plant extract, can help to reduce unpleasant stool odour
  • Developed with veterinarians
  • High meat content
  • Made with rice, an easily digested carbohydrate. Free from wheat, corn and soya
  • Contains essential taurine
The basis of a long and active cat life is a species-appropriate, balanced nutrition. Concept for Life Oral Care is a complete dry cat food that was specifically formulated to support your cat's dental hygiene. When your cat eats particles of food remain in the mouth, and these, together with bacteria and minerals can rapidly develop into tartar. This results in bad breath, tooth decay and inflamed gums.

Concept for Life Oral Care helps to counteract these issues. This kibble contains Ascophyllum nodosum, an antibacterial substance from brown algae which can contribute to better mouth hygiene. Selected plant fibre encourage mechanical cleaning of the teeth and the STAY-Clean™ complex with highly soluble vitamin C has been proven to reduce the growth of plaque-forming bacteria.

This specially developed kibble has an increased surface area and a special shape to encourage chewing. Concept for Life Oral Care cat kibble is made to a carefully-crafted recipe with quality ingredients. It can help maintain a good oral and dental health and is suitable for cats aged 12 months and over.

Concept for Life dry cat food is made with high-quality and functional raw ingredients and provides your pet with a tasty, balanced composition of nutrients. The protein, in combination with rice, is highly digestible and well accepted. The special FORMULA X actively supports lifelong well-being and ensures a maximum functionality. DL-methionine can help to reduce the urine pH value and often resulting in a reduction of urinary stone formation. Prebiotic inulin promotes a healthy intestinal flora and yucca schidigera, a natural plant extract, can help to reduce unpleasant stool odour.

Concept for Life is a unique and scientific nutritional concept, which focusses on your cat’s individual well-being and dietary requirements at all life stages. The variety Oral Care Cats provides your cat aged 1 year+ with a balanced nutrition.

Concept for Life – tailored nutrition for your pet.

Concept for Life Oral Care is a complete dry food for cats of all breeds. It is available in the following sizes: 400g, 3kg and 9kg (3 x 3kg).

Ingredients

Go to analytical constituents
Concept for Life Oral Care is a complete dry cat food for adult cats

Ingredients:
30.5% chicken protein (partly dried and hydrolysed), 23% rice, 14% fresh chicken, 7.8% chicken fat, fish protein (dried), 6.2% lignocellulose, 3% dried beet pulp, 2% flaxseed, brewer’s yeast (dried), salmon oil, sunflower oil, potassium chloride, egg (dried), 0.25% seaweed flour (ascophyllum nodosum), sodium chloride, 0.2% chicory inulin, 0.02% yucca schidigera (dried)

Energy per kg:
ME (FEDIAF, 2019) 16.01 MJ / 3,826 kcal

Additives per kg:
Nutritional additives: Vitamin A 16,000 IU, vitamin D3 1,600 IU, vitamin E 200 IU, vitamin C 420mg, vitamin B1 15mg, vitamin B2 (riboflavin) 18mg, vitamin B6/pyridoxine hydrochloride 12mg, vitamin B12 240μg, niacin 45mg, calcium-D-pantothenate 45mg, folic acid 1.5mg, biotin 400μg, choline chloride 3,300mg, taurine 2,000mg, DL methionine (technically pure) 2,500mg, copper (copper(II) sulphate pentahydrate) 12mg, zinc (zinc sulphate, monohydrate) 100mg, zinc (zinc chelate of glycine hydrate (solid)) 30mg, iron (as ferrous sulphate, monohydrate) 220mg, manganese (manganous sulphate, monohydrate) 30mg, iodine (calcium iodate, anhydrous) 1.8mg, selenium (sodium selenite) 0.45mg

Technological additives: Antioxidants

Analytical constituents

protein32.5 %
fat18.0 %
fibre6.1 %
ash7.9 %
calcium1.35 %
phosphorus1.1 %
magnesium0.1 %
potassium0.84 %
sodium0.5 %

Feeding guide

Feeding recommendation:
Food quantities given are recommendations and should be adjusted according to the individual needs in order to maintain ideal body weight. Please make sure your pet always has fresh drinking water
 
Cat's weight Daily amount - normal Daily amount - active
2kg 20 - 30g 40g
3kg 30 - 40g 55g
4kg 35 - 50g 65g
5kg 40 - 60g 75g
6kg 45 - 65g 85g
7kg 50 - 70g 95g

Reviews

Latest user reviews

12/12/23 | Audrey
: 3/5

Good kibble, cat likes them, but who knows about their effect on teeth?

I cannot say if those have any effect on teeth hygiene as claimed, but my cat loves them because they are chunky! They feel a bit like a treat actually. List of ingredients is short which is always a good thing and there doesn't seem to be anything nasty in there. it also contains the same algae as Plaque-off, so if you believe Plaque-off works, you may want to try those!
31/03/22
: 3/5

Love by cats BUT never available…

Our cats love this and so do their teeth BUT it’s not been available for months, the date keeps being put back and no explanation to be found :-(
19/10/21
: 5/5

Cats breath doesn't smell anymore!

My cat had stinky breath, 4-6 weeks after starting this food the smell went away.
03/08/21 | Julie M
: 5/5

Crunchy

We have 5 cats, a couple of whom can be a bit picky about their food, however the two biggest culprits were eating these extra crunchy biscuits from the storage tin while I was trying to sort out the bowls. All tucked into these with gusto and has the added benefit that the large textured biscuits help keep their teeth clean :-)
10/07/21 | Victoria
: 5/5

Absolute win

My cats LOVE this! They growl if the other gets too close to their bowl whilst eating xD We feed them dry and wet food but they’re always reluctant to eat the dry - or just refuse to. I’ve tried a few premium brands as I want them to be healthy as well as enjoy their food but this is the first that they absolutely love! Plus if it’s good for their teeth, I’m made up.
08/07/21 | Frances Jones
: 4/5

Oral care with a special feature

I was tempted to try this product because I was intrigued by the angular shape of the kibble - I could see how it could help combat plaque. Our cats' dental health is OK but I feed several feral cats so I need to take extra care. I was worried when I first saw the kibble as it was rather larger than I expected but there were no sharp edges and the cats weren't fazed, even the smaller ones. Quality seems good and cats munched through it happily!
08/07/21
: 4/5

Yummy yummy

I do not understand the comment above that the kibble is "too big" since I took the packages on offer and I had a great time of it. I used to take the royal canin oral care products, because they were the only ones who made them, but I wanted to try these which were on offer and I must say they were much appreciated. They are almost pyramid shaped, but similar in size, like those of the royal canin, so eatable, they just have a stronger smell, but I think I will reorder them
Translated from zooplus.it by zooplus
08/07/21 | Frances Jones
: 4/5

Oral care with a special feature!

I tried these because I was intrigued by the unusual angular shape of the kibble - I could see how it would work on plaque. Our own cats have no obvious dental problems but I feed several feral cats so I need to take extra care. I was worried when I first opened the pack because the pieces were rather larger than I expected but with no sharp edges and the cats evidently weren't fazed, even the smaller ones. The quality of the kibble looks good and they've crunched their way through it happily!
05/06/21
: 3/5

The cat doesn't like to eat it

Unfortunately my cat doesn't like to eat it very much - perhaps because he is used to a meat diet
Translated from zooplus.nl by zooplus
01/06/21
: 4/5

Took a month but cats breath is less smelly now

My cat has mild gingivitis. Since starting him on this food, his gums are less red and his breath doesn't smell. It takes about 3 weeks before you see results so stick with it. The kibble pieces are bigger than regular kibble which encourages chewing but he still manages to swallow a few pieces whole.
18/05/21
: 5/5

My cats loved this!

Our cats were immediately fond of this food! We bought it in the first place because one of our cats has to chew more, so needed large kibble. We tried different types of food (Royal Canin, Hill's Science...) but this kibble was the most popular and the pieces are big enough to munch on.
Translated from zooplus.nl by zooplus
28/04/21
: 5/5

Good dry food for gingivitis

My Persian has chronic gingivitis despite a tartar removal procedure and this kibble is well liked by him and my other cats. Good stuff
Translated from zooplus.fr by zooplus
11/04/21
: 5/5

Coco approved

My Coco likes this food so much she tries to steal some out of the bag when she thinks I'm not looking. So it's safe to say it's gone down well.
Translated from zooplus.de by zooplus
03/04/21
: 3/5

Mammoth kibble

It's a wonderful product
Translated from zooplus.it by zooplus
23/03/21
: 4/5

very good

I tried this out on my cat with gingivitis. Very effective against that god-awful affliction, the shape of the kibble forces the cat to chew them better. His stool have become much more regular and a little less smelly. Oral Care dry food is very good. I also use Concept for Life for sensitive cats.
Translated from zooplus.fr by zooplus
07/03/21
: 5/5

Simon likes it

We use this dry food as a treat :) our cat loves it and it gives him something to really chew on!
Translated from zooplus.de by zooplus