Pedigree & Whiskas

Pedigree & Whiskas Purpose Campaign

Nearly 100 pets are abandoned in the UK every single day* and while shelters are the first place people consider when looking for a dog, only 25% of dog parents ultimately adopt from a shelter.

PEDIGREE® and WHISKAS® ambition is to find a forever loving home for every dog and cat. With your help, we are launching a shelter support programme to help overcome rescue centre challenges. In 2021 we will provide training support to over 100 rescue centres in the UK, and provide 3 million meals to animals in shelters.

To celebrate the launch of this programme, we are offering 10% off selected Whiskas and Pedigree products**. 

Simply add your favourite Pedigree and Whiskas products to your basket and use the coupon code PEDIGREE-WHISKAS at the checkout to redeem your discount. 

**Coupon code valid until 11pm 30th September 2021. Only one coupon code redeemable per order. 

*Source: RSPCA

Donations provided between July 2021 –July 2022. Visit for more information