Purizon Original Beef with Chicken - Grain-Free
New Recipe! 2kg
Grain-free dry food for cats, with at least 65% meat, fish and other animal ingredients, including lots of fresh beef for a high protein content, refined with selected herbs....further information
zooplus RepeatLearn More
- Save 5% on all zooplus Repeat items
- Flexible adjustment of delivery intervals
- Amend, pause or cancel at any time
Choose item (5 options)
£16.99
£8.50 / kg
zooplus RepeatLearn More
- Save 5% on all zooplus Repeat items
- Flexible adjustment of delivery intervals
- Amend, pause or cancel at any time
Earn 17 zooPoints on this product
Earn zooPoints every time you shop
Sign up & join the Club
Create your free account and become a Club member to start earning zooPoints.
Shop and earn zooPoints
Earn 1 zooPoint for every £1 you spend as a Club member.
Delivery in 1-2 working days more
Delivery time information
Deliveries take place within 1-2 working days.
This may vary slightly depending on the payment method, availability, your location and public holidays. Orders fulfilled from our EU fulfillment centers are likely to take an additional 2-3 days. In ‘my zooplus’, you can track the status of your order at any time from receipt of order to delivery.
This may vary slightly depending on the payment method, availability, your location and public holidays. Orders fulfilled from our EU fulfillment centers are likely to take an additional 2-3 days. In ‘my zooplus’, you can track the status of your order at any time from receipt of order to delivery.
Return Policy more
All prices include statutory VAT. Additional shipping costs may apply.
Frequently bought together
Total price
£0.00
Product description
Grain-free dry food for cats, with at least 65% meat, fish and other animal ingredients, including lots of fresh beef for a high protein content, refined with selected herbs.
Purizon Original Beef with Chicken - Grain-Free is a premium dry food, designed to meet the needs of the carnivorous cat. The teeth, jaws and short digestive tract of cats are optimal for processing proteins from meat and fish. In addition to vitamins and minerals, proteins also contain the essential amino acids that cats require. As an additional source of fibre and vitamins, this Purizon Original Beef with Chicken - Grain-Free contains fruits and vegetables.Our recipes have been carefully revised by veterinarians and nutritionists to reflect the latest scientific findings – ensuring consistently high quality, optimal nutrient supply and the familiar taste your pet knows and loves. Please refer to the “ingredients” section for detailed information on the respective recipe changes.
Due to a change in packaging, you may now receive this product in a different format: the zip fastener has been removed and the packaging design updated.
Ingredients
Go to analytical constituents
Ingredients:
Original recipe:
Fresh beef (30%), dried poultry protein (15%, including 12% chicken), dried fish (10%), potato starch, dried beef protein (9%), dried peas, poultry fat (4%), hydrolysed poultry liver (2%), dried brewer’s yeast [source of mannan-oligosaccharides and beta-glucans], dried egg (1%), linseed, salmon oil (0.8%), apple pomace, guar gum, chicory inulin [source of fructo-oligosaccharides], dried carrots, potassium chloride, dried cranberries, hydrolysed chicken cartilage (0.12%, source of chondroitin), dried parsnip, dried beetroot, hydrolysed crustaceans (0.09%, source of glucosamine), dried blueberries, dried blackcurrants, dried rosehip, dried herbs [camomile, nettle, fennel, blackberry leaves], olive extract.
New recipe:
Fresh beef (26%), poultry protein (14%), peas, poultry fat (10%), pea protein, potatoes, fish protein (4%), beef protein (4%), chicken protein (4%), hydrolysed poultry liver (2%), dried apple pulp (1.5%), linseed, salmon oil (1%), carrots, pea meal, potassium chloride, parsnip, chondroitin sulphate (0.02%), mannan-oligosaccharides, glucosamine (0.018%), fructo-oligosaccharides [FOS], dried rosemary.
Additives per kg:
Nutritional additives:
Original recipe:
Vitamin A (15,000 IU), vitamin D3 (1500 IU), vitamin E (150 IU), vitamin C (55mg), niacin (130mg), calcium-D-pantothenate (43mg), vitamin B1 (12mg), vitamin B2 [riboflavin] (22mg), vitamin B6 [pyridoxine hydrochloride] (12mg), vitamin B12 (100μg), biotin (1000μg), folic acid (2.8mg), choline chloride (2000mg), zinc [zinc oxide] (125mg), manganese [manganous(II) oxide] (50mg), iron [ferrous(II) sulphate monohydrate] (200mg), copper [cupric(II) sulphate pentahydrate] (15mg), selenium [sodium selenite] (0.05mg), iodine [calcium iodate anhydrous] (2.5mg), taurine (1400mg), L-carnitine (200mg).
New recipe:
Vitamin A (18,000 IU), vitamin D3 (1000 IU), vitamin E (750 IU), vitamin C (250mg), vitamin B1 (5.4mg), vitamin B2 (3.8mg), vitamin B6 (2.4mg), vitamin B12 (0.03mg), niacinamide (36mg), calcium-D-pantothenate (5.4mg), folic acid (0.75mg), biotin (1.6mg), choline chloride (2500mg), iodine [potassium iodide] (3.2mg), zinc [protein hydrolysate zinc chelate] (135mg), manganese [protein hydrolysate manganous chelate] (50mg), iron [ferrous(II) protein hydrolysate chelate] (43mg), copper [cupric(II) protein hydrolysate chelate] (8mg), L-methionine (5000mg), taurine (2000mg), L-carnitine (60mg).
Original recipe:
Fresh beef (30%), dried poultry protein (15%, including 12% chicken), dried fish (10%), potato starch, dried beef protein (9%), dried peas, poultry fat (4%), hydrolysed poultry liver (2%), dried brewer’s yeast [source of mannan-oligosaccharides and beta-glucans], dried egg (1%), linseed, salmon oil (0.8%), apple pomace, guar gum, chicory inulin [source of fructo-oligosaccharides], dried carrots, potassium chloride, dried cranberries, hydrolysed chicken cartilage (0.12%, source of chondroitin), dried parsnip, dried beetroot, hydrolysed crustaceans (0.09%, source of glucosamine), dried blueberries, dried blackcurrants, dried rosehip, dried herbs [camomile, nettle, fennel, blackberry leaves], olive extract.
New recipe:
Fresh beef (26%), poultry protein (14%), peas, poultry fat (10%), pea protein, potatoes, fish protein (4%), beef protein (4%), chicken protein (4%), hydrolysed poultry liver (2%), dried apple pulp (1.5%), linseed, salmon oil (1%), carrots, pea meal, potassium chloride, parsnip, chondroitin sulphate (0.02%), mannan-oligosaccharides, glucosamine (0.018%), fructo-oligosaccharides [FOS], dried rosemary.
Additives per kg:
Nutritional additives:
Original recipe:
Vitamin A (15,000 IU), vitamin D3 (1500 IU), vitamin E (150 IU), vitamin C (55mg), niacin (130mg), calcium-D-pantothenate (43mg), vitamin B1 (12mg), vitamin B2 [riboflavin] (22mg), vitamin B6 [pyridoxine hydrochloride] (12mg), vitamin B12 (100μg), biotin (1000μg), folic acid (2.8mg), choline chloride (2000mg), zinc [zinc oxide] (125mg), manganese [manganous(II) oxide] (50mg), iron [ferrous(II) sulphate monohydrate] (200mg), copper [cupric(II) sulphate pentahydrate] (15mg), selenium [sodium selenite] (0.05mg), iodine [calcium iodate anhydrous] (2.5mg), taurine (1400mg), L-carnitine (200mg).
New recipe:
Vitamin A (18,000 IU), vitamin D3 (1000 IU), vitamin E (750 IU), vitamin C (250mg), vitamin B1 (5.4mg), vitamin B2 (3.8mg), vitamin B6 (2.4mg), vitamin B12 (0.03mg), niacinamide (36mg), calcium-D-pantothenate (5.4mg), folic acid (0.75mg), biotin (1.6mg), choline chloride (2500mg), iodine [potassium iodide] (3.2mg), zinc [protein hydrolysate zinc chelate] (135mg), manganese [protein hydrolysate manganous chelate] (50mg), iron [ferrous(II) protein hydrolysate chelate] (43mg), copper [cupric(II) protein hydrolysate chelate] (8mg), L-methionine (5000mg), taurine (2000mg), L-carnitine (60mg).
Antioxidants:
Original recipe:
Tocopherol extracts from vegetable oils.
Analytical constituents
| protein | 41.0 % |
| fat | 20.0 % |
| fibre | 1.5 % |
| ash | 7.4 % |
| calcium | 1.4 % |
| phosphorus | 1.1 % |
Feeding guide
Feeding recommendation:
Purizon Original Beef with Chicken - Grain-Free is a high-quality complete food for adult cats of all breeds.
The stated feeding amounts are guidelines and should be adjusted to your cat's individual needs to help maintain an optimal body weight. Always provide fresh drinking water. Store in a cool, dry place away from direct sunlight.
Original recipe:
Energy per kg: ME (FEDIAF, 2020): 16.9 MJ / 4045kcal
New recipe:
Energy per kg: ME (FEDIAF) 17.13 MJ / 4095kcal
Purizon Original Beef with Chicken - Grain-Free is a high-quality complete food for adult cats of all breeds.
The stated feeding amounts are guidelines and should be adjusted to your cat's individual needs to help maintain an optimal body weight. Always provide fresh drinking water. Store in a cool, dry place away from direct sunlight.
Original recipe:
| Cat's weight | Daily serving in g | |
| Neutered cats | Active cats | |
| 3kg | 25 - 40 g | 50g |
| 4kg | 30 - 45 g | 60g |
| 5kg | 35 - 55 g | 70g |
| 6kg | 40 - 60 g | 80g |
| 7kg | 45 - 65 g | 90g |
Energy per kg: ME (FEDIAF, 2020): 16.9 MJ / 4045kcal
New recipe:
| Cat's weight | Daily serving in g | |
| Neutered or indoor cats | Active cats | |
| 2kg | 20 - 30 g | 40g |
| 3kg | 25 - 40 g | 50g |
| 4kg | 30 - 45 g | 60g |
| 5kg | 35 - 55 g | 70g |
| 6kg | 40 - 60 g | 80g |
| 7kg | 45 - 65 g | 90g |
| 8kg | 50 - 75 g | 100g |
Energy per kg: ME (FEDIAF) 17.13 MJ / 4095kcal
Reviews
Latest user reviews
12/12/25|Ann
1 out of 5 cats
I have one cat that will eat this, but he prefers beef to anything else. It does take him longer to eat which is fine but the other cats look at the bowl and walk away. It's not the flavour they have a problem with it's definitely the size which is double that of Applaws and Smilla. If I take the time to smash it into smaller pieces it vanishes faster than a magicians rabbit. II would switch to this for all of them if the kibble size was smaller.
26/09/25|Carol Fenton
Too big
Kibble way to big for my cats likeing will give to neighbour who feeds stray cats..yet the purizon chicken for sterilised cats was small kibble so that sample I bought to try was Great . So I may try larger bag of the sterilised later as cannot buy Arden granges chicken and potato for sterilised cats from you any more as the last bag was not small kibble but large flat flowery shapes which my cats hated.
26/09/25|Carol Fenton
Too big
Ordered this to try out as have changed Arden Grange to large flat kibble instead of small round.this is just as bad..too big for my cat won't order again
29/05/24|John Bolton
My fussy cats love this!
Would highly recommend this food for fussy eaters. In 2020 we started our young cats on this. During lockdown we could not get this as it was out of stock for a while and had to try other foods, which was not a success. Finally came back in stock and we've had 2 happy cats ever since. Its the only food they will clear their bowls in, in 1 sitting. The rest they get bored and walk off, then back and forth.
13/05/24|Andrea
excellent for automatic feeders
These pellets are of biggish size and are dry so they do not get stuck when coming through my automatic feeder. My cats like them.
16/01/23|Alex Wilk
Too big
All Purizon dry food is great except this one - the kibble is huge, my cats refuse to eat it.
07/05/22|Kat Barlow
Kibble is too big... Recipes have changed...
I've been a loyal Zooplus Customer for many years. All 4 of my cats used to adore all of the Purizon flavours, it was my go-to brand... Wild Freedom too. Now the recipe for both brands seems to have changed & the kibble is really large like dog food. It's far too big for my cats, I spent ages cutting the kibble into smaller pieces for them but they don't even seem to like the taste anymore. Ingredients not as good quality as before. Such a shame. I will have to look for something else. :(
02/04/22|Lily
My cats love it but
My two Maine Coon cats love the food. They can’t get enough. But Purizon is out of order for a while and I have to change to a different brand. My cats refuse to eat any other brand so end up I have to throw away many good quality food. I feel sad that to see my cats are not happy.
15/03/22|Wilma Cooper
Purizon Dry Cat Food
Very fast delivery and a good transaction.
My cat loves these crunchies and can't leave them alone.
So it must be a very good product.
I'm well pleased with the order and delivery and the price is very reasonable. Thank you.
19/09/21|Stupid cat servant
It really should say beef & chicken d FISH
Admittedly it's mostly my fault for not double Checking the ingredients I just a summed via other none fish in title bags that there was no fish in this. My cat can't handle fish and I've been feeding this to him for mo ths and wondering why he'd lost weight and recently he's been liquid out of both ends and now I know why. Please be careful
04/07/21
Well intended product, but my 4 cats have diarrhea for 1 month
I bought this because I can't find OptimaNova in the UK anymore. Sadly the ingredients, not sure which one, causes diarrhea to my cats, even though food was gradually introduced. 4/4 cats had problems in the toilet, so I had to throw the 8kg bag away.
02/05/21
Excellent
My two cats love the beef and chicken one. They choose to eat it first, before their wet food which is new! They seem to really fill up on it, and they eat less of their wet food than they used to. Definitely worth trying if you are considering a new dry food for yours.
07/04/21|Erika
Cats like it
I was a little worried my 4 cats will not eat it, but they do. We usually buy other variants. I have bought the testing packages some time ago and they liked all except the fish ones so I risked it. And all of them prefer this over the old food (also because it is new). It has bigger pieces and smells different (not as much as the fish ones). It is similar to the other ones - not completely dry.
18/01/21|Anne
four cats refuse to eat this
My cats always eat Purizon Lamb & Purizon chicken but all refuse this one. I have persevered for weeks but they seem prepared to go without food rather than eat this variety. For me, it is a waste of money as the bag will be thrown out
29/11/19
Excellent
My Siamese cats love this food! The ingredients are very good and they only need a little each day. It looks delicious and they are full of energy, and their coats are so glossy now. Amazing.
Translated from zooplus.de by zooplus
Added to your basket
Thank you for your review
Thank you for your feedback! We appreciate you taking the time to share your experience with our product. Every review is carefully read, and your input helps us improve. Please note that all reviews go through moderation to ensure they meet our Review Publication Policy. This process usually takes about one day, but in rare cases, it may take a few days.











