Purizon Adult Grain-Free Beef with Chicken
400g
Premium quality, grain-free dry cat food made with 70% beef and chicken. This kibble is protein-rich and made with carefully selected ingredients. The tasty food is enriched with 30% fruit and veg....further information
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£4.99
£12.48 / kg
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Delivery time information
Deliveries take place within 1-2 working days.
This may vary slightly depending on the payment method, availability, your location and public holidays. Orders fulfilled from our EU fulfillment centers are likely to take an additional 2-3 days. In ‘my zooplus’, you can track the status of your order at any time from receipt of order to delivery.
This may vary slightly depending on the payment method, availability, your location and public holidays. Orders fulfilled from our EU fulfillment centers are likely to take an additional 2-3 days. In ‘my zooplus’, you can track the status of your order at any time from receipt of order to delivery.
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Product description
Premium quality, grain-free dry cat food made with 70% beef and chicken. This kibble is protein-rich and made with carefully selected ingredients. The tasty food is enriched with 30% fruit and veg.
Particularly protein-rich dry food for carnivorous cats
ith 70% high-quality animal ingredients.
Purizon Adult Grain-Free Beef with Chicken premium dry cat food at a glance:
- Protein-rich complete dry food: 70% carefully selected meat and fish
- Well accepted, easily digested: 44% protein content
- Top-quality animal protein as main energy source: ideal for a cat's digestive system
- Grain-free: suitable for sensitive cats
- Also for neutered cats: observe the feeding table for the ideal weight
- Inspired by nature: 30% vitamin-rich fruit and vegetables such as cranberries and beetroot
- Rich in premium quality essential fatty acids omega-3 and omega-6: for supple skin and shiny fur
- Very tasty: delicious beef with juicy chicken
- Complete food for cats of all breeds
Purizon Adult Grain-Free Beef with Chicken is a high-quality complete dry food for adult cats of all breeds and is available in the following sizes: 400g, 2kg (comprised of 5 x 400g bags) and 6.5kg.

Ingredients
Go to analytical constituents
Ingredients:
30% fresh beef, 15% poultry protein (dried, 12% chicken), 10% fish (dried), potato starch, 9% beef protein (dried), peas (dried), 4% poultry fat, 2% poultry liver (hydrolysed), brewer's yeast, dried (source of mannan-oligosaccharides and ß-glucans), 1% egg (dried), linseed, 0.8% salmon oil, apple pomace, guar meal, chicory inulin (source of fructooligosaccharides), carrots (dried), potassium chloride, cranberry (dried), 0.12% chicken cartilage (hydrolysed, source of chondroitin), parsnip (dried), beetroot (dried), 0.09% crustaceans (hydrolysed, source of glucosamine), blueberry (dried), currant (dried), rosehip (dried), herbs (dried: camomile, nettle, fennel, blackberry leaves), olive extract
Additives per kg:
Nutritional additives: Vitamin A 15,000 IU, vitamin D3 1,500 IU, vitamin E 150 IU, vitamin C 55mg, niacin 130mg, calcium-D-pantothenate 43mg, vitamin B1 12mg , vitamin B2 (riboflavin) 22mg, vitamin B6 (pyridoxine hydrochloride) 12mg, vitamin B12 100mcg, biotin 1000mcg, folic acid 2.8mg, choline chloride 2. 000 mg, zinc (zinc oxide) 125mg, manganese (manganese(II) oxide) 50mg, iron (iron(II) sulphate monohydrate) 200mg, copper (copper(II) sulphate pentahydrate) 15mg, selenium (sodium selenite) 0.05mg, iodine (calcium iodate, anhydrous) 2.5mg, taurine 1400mg, L-carnitine 200mg
30% fresh beef, 15% poultry protein (dried, 12% chicken), 10% fish (dried), potato starch, 9% beef protein (dried), peas (dried), 4% poultry fat, 2% poultry liver (hydrolysed), brewer's yeast, dried (source of mannan-oligosaccharides and ß-glucans), 1% egg (dried), linseed, 0.8% salmon oil, apple pomace, guar meal, chicory inulin (source of fructooligosaccharides), carrots (dried), potassium chloride, cranberry (dried), 0.12% chicken cartilage (hydrolysed, source of chondroitin), parsnip (dried), beetroot (dried), 0.09% crustaceans (hydrolysed, source of glucosamine), blueberry (dried), currant (dried), rosehip (dried), herbs (dried: camomile, nettle, fennel, blackberry leaves), olive extract
Additives per kg:
Nutritional additives: Vitamin A 15,000 IU, vitamin D3 1,500 IU, vitamin E 150 IU, vitamin C 55mg, niacin 130mg, calcium-D-pantothenate 43mg, vitamin B1 12mg , vitamin B2 (riboflavin) 22mg, vitamin B6 (pyridoxine hydrochloride) 12mg, vitamin B12 100mcg, biotin 1000mcg, folic acid 2.8mg, choline chloride 2. 000 mg, zinc (zinc oxide) 125mg, manganese (manganese(II) oxide) 50mg, iron (iron(II) sulphate monohydrate) 200mg, copper (copper(II) sulphate pentahydrate) 15mg, selenium (sodium selenite) 0.05mg, iodine (calcium iodate, anhydrous) 2.5mg, taurine 1400mg, L-carnitine 200mg
Antioxidants: Tocopherol extracts from plant oils
Analytical constituents
protein | 42.0 % |
fat | 20.0 % |
fibre | 1.9 % |
ash | 8.4 % |
calcium | 1.4 % |
phosphorus | 1.1 % |
omega-3 fats | 0.9 % |
omega-6 fats | 2.8 % |
Feeding guide
Feeding recommendation
Purizon Adult is a complete dry food for adult cats of all breeds.
All cats are different. The recommended feeding amounts are only guidelines and should be adapted to suit the individual needs (breed, age, temperament, activity level etc.) of your pet to ensure that it maintains an ideal body weight. When changing food, please introduce the new food gradually over a period of approx. two weeks. The food should be served dry. Store in a cool, dry place, away from direct sunlight and please make sure your pet always has fresh drinking water available.
Energy per kg: ME (FEDIAF, 2020) 16.9 MJ / 4045 kcal
Purizon Adult is a complete dry food for adult cats of all breeds.
All cats are different. The recommended feeding amounts are only guidelines and should be adapted to suit the individual needs (breed, age, temperament, activity level etc.) of your pet to ensure that it maintains an ideal body weight. When changing food, please introduce the new food gradually over a period of approx. two weeks. The food should be served dry. Store in a cool, dry place, away from direct sunlight and please make sure your pet always has fresh drinking water available.
Cat's weight | Daily amount neutered cats |
Daily amount active cats |
3kg | 25 - 40g | 50g |
4kg | 30 - 45g | 60g |
5kg | 35 - 55g | 70g |
6kg | 40 - 60g | 80g |
7kg | 45 - 65g | 90g |
Energy per kg: ME (FEDIAF, 2020) 16.9 MJ / 4045 kcal
Reviews
Latest user reviews
29/05/24|John Bolton
My fussy cats love this!
Would highly recommend this food for fussy eaters. In 2020 we started our young cats on this. During lockdown we could not get this as it was out of stock for a while and had to try other foods, which was not a success. Finally came back in stock and we've had 2 happy cats ever since. Its the only food they will clear their bowls in, in 1 sitting. The rest they get bored and walk off, then back and forth.
13/05/24|Andrea
excellent for automatic feeders
These pellets are of biggish size and are dry so they do not get stuck when coming through my automatic feeder. My cats like them.
16/01/23|Alex Wilk
Too big
All Purizon dry food is great except this one - the kibble is huge, my cats refuse to eat it.
07/05/22|Kat Barlow
Kibble is too big... Recipes have changed...
I've been a loyal Zooplus Customer for many years. All 4 of my cats used to adore all of the Purizon flavours, it was my go-to brand... Wild Freedom too. Now the recipe for both brands seems to have changed & the kibble is really large like dog food. It's far too big for my cats, I spent ages cutting the kibble into smaller pieces for them but they don't even seem to like the taste anymore. Ingredients not as good quality as before. Such a shame. I will have to look for something else. :(
02/04/22|Lily
My cats love it but
My two Maine Coon cats love the food. They can’t get enough. But Purizon is out of order for a while and I have to change to a different brand. My cats refuse to eat any other brand so end up I have to throw away many good quality food. I feel sad that to see my cats are not happy.
15/03/22|Wilma Cooper
Purizon Dry Cat Food
Very fast delivery and a good transaction.
My cat loves these crunchies and can't leave them alone.
So it must be a very good product.
I'm well pleased with the order and delivery and the price is very reasonable. Thank you.
19/09/21|Stupid cat servant
It really should say beef & chicken d FISH
Admittedly it's mostly my fault for not double Checking the ingredients I just a summed via other none fish in title bags that there was no fish in this. My cat can't handle fish and I've been feeding this to him for mo ths and wondering why he'd lost weight and recently he's been liquid out of both ends and now I know why. Please be careful
04/07/21
Well intended product, but my 4 cats have diarrhea for 1 month
I bought this because I can't find OptimaNova in the UK anymore. Sadly the ingredients, not sure which one, causes diarrhea to my cats, even though food was gradually introduced. 4/4 cats had problems in the toilet, so I had to throw the 8kg bag away.
02/05/21
Excellent
My two cats love the beef and chicken one. They choose to eat it first, before their wet food which is new! They seem to really fill up on it, and they eat less of their wet food than they used to. Definitely worth trying if you are considering a new dry food for yours.
07/04/21|Erika
Cats like it
I was a little worried my 4 cats will not eat it, but they do. We usually buy other variants. I have bought the testing packages some time ago and they liked all except the fish ones so I risked it. And all of them prefer this over the old food (also because it is new). It has bigger pieces and smells different (not as much as the fish ones). It is similar to the other ones - not completely dry.
18/01/21|Anne
four cats refuse to eat this
My cats always eat Purizon Lamb & Purizon chicken but all refuse this one. I have persevered for weeks but they seem prepared to go without food rather than eat this variety. For me, it is a waste of money as the bag will be thrown out
29/11/19
Excellent
My Siamese cats love this food! The ingredients are very good and they only need a little each day. It looks delicious and they are full of energy, and their coats are so glossy now. Amazing.
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