Wild Freedom Adult "Cold River" Sterilised Salmon - Grain-Free

Product has changed completely

After the formula changed, the cats started having looser stools, unfortunately you can really see the difference. It's a shame.

After switching, my cat has loose poo twice a day, first Purizon, now them, I just don’t know where to look anymore... If Zooplus doesn’t get their act together, they’ll lose loads of customers.

My cat got a lot of dirt in her ears from these kibbles and since then she avoids them, she won't eat them even if she's hungry. As soon as I changed the food, her ears went back to normal. I tried giving them to her again once, I insisted, mixed them with wet food so she'd eat them, and she got dirty ears again. I don't know if it's an allergy, she's never had this reaction to anything else. The vet said she can't tolerate them, otherwise her ears are fine.

We used to buy this dry food regularly because the quality was great. After reading recent reviews, I ordered a small bag first, and unfortunately the quality really has changed. The kibble pieces are now much smaller (sometimes only 1/4–1/6 of the original size), the colour changed from rich brown to a pale hay-like shade, and the texture is much drier and crumbly. There’s also a lot of broken bits and powder at the bottom of the bag. Definitely not the same product quality as before.

The food used to be completely different, much better. My cat loved it, the kibbles were bigger, darker, and felt and looked more "meaty and fatty". I used to buy small packs. I bought a 2kg pack this time. Disaster. The food is tiny grey pellets, dry, and my cat won’t touch it. Money wasted.

All three cats don't want the food.

We’ve been feeding Wild Freedom dry food for years because, for a dry food, it had a relatively high meat content and the pieces were really big, which made them perfect for clicker training and puzzle boards. Now the meat content has been more than halved and the pieces are tiny. So it’s no longer any use to us and we won’t be buying this brand again.