BETA Adult Sensitive

14kg
: 5/5
(10)

Ensure that sensitive skin & digestion are not spoiling your dog’s diet with this wholesome dry food, with nutritious salmon & a range of ingredients to support the immune system.

...further information
Product description
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
BETA Adult Sensitive
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Item
14kg369640.7
RRP* £41.29
Our Price £32.19
£2.30 / kg

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Product description

Ensure that sensitive skin & digestion are not spoiling your dog’s diet with this wholesome dry food, with nutritious salmon & a range of ingredients to support the immune system.

We know that some dogs are more sensitive to food than others, but that does not have to stop your dog from living an active and curious life. That is why our PURINA BETA® Adult Sensitive dry dog food is specially formulated with salmon, a high quality protein that helps to support good digestion, as well as being enriched with omega-3 and -6 fatty acids that help reduce possible discomfort in your dog’s sensitive skin. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health, helping your sensitive dog get the most out of its day. And all this without including any added artificial colours, flavours or preservatives in the recipe!

 

PURINA BETA Adult Sensitive at a glance:

-       New improved recipe!

-      Salmonas the primary ingredient

-      Made with selected natural ingredients and no artificial colours, flavours or preservatives

-      With natural prebiotic proven to help improve digestive health

-      Dual shape and size kibble for slower chewing

-      Tailored nutrition to help support sensitive skin and digestion

-      Made in the UK:proudly made in our Suffolk factory

-      Sensitive digestion: with high quality protein (salmon) and rice, to help support good digestion

-      Skin sensitivity:with vitamins, zinc and omega-3 and -6 fatty acids, important skin nutrients to help reduce possible discomfort

-      Healthy immune system:with antioxidants to help support natural defences

 

Naturally Tailored Nutrition

Like you, we know that dogs are happiest and healthiest when they are free to live a life unleashed – as real dogs should… outdoors, exploring the world, and having fun! This is why PURINA, with our 90 years of expertise in dogs' nutrition and behaviour, have created BETA®: a tailored range of food, made using carefully selected natural ingredients, and with Turkey, Chicken or Salmon as our no.1 ingredient. Inspired by nature, and made in our Suffolk factory, all our products provide healthy inside-out nutrition that helps your dog to live an active and curious life.

BETA®: Free the Real Dog Inside

 

Real Dog Story

“Shadow was found in a rescue centre, and it was love at first sight for me. He’s such a great character and is not timid at all. It’s amazing really - he’s fearless, and he’s so confident. He’s a real Thrillseeker. In the park he hares around chasing birds… that’s his favourite past time and normally he’ll go for a splash in the pond too, regardless of the temperature! As he’s a rescue, I’m still learning about his food sensitivities. So I feed him a Sensitive diet to help keep him feeling, and looking great!” - Charlotte, from London

 

Which Type is Yours?

To help you “Free the Real Dog Inside”, we’ve created six inspiring examples of #realdogs and what gets their tails wagging: 

#RealDogs

 

THE BUDDY 

-      They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people.

THE JESTER 

-      Life’s a stage, and they’re here to entertain! Because nothing is more fun than a new game. 

THE THRILLSEEKER 

-      They just love to dive right in. Splashing, swimming, rolling, and the messier the better!  

THE FOODIE 

-      They’re not just food motivated… they’re food obsessed! Relishing the world through their mouths. 

THE CHASER  

-      They were born to move – fast! That’s why they need to run, track and retrieve.   

THE EXPLORER 

-      Every walk is the start of a new mission… digging, climbing, and uncovering - and probably ends with a bath!

Ingredients

Ingredients:

Salmon meal (17%), wheat*, corn*, rice* (14%), soya meal, poultry fat, dried beet pulp, corn gluten, minerals, dried chicory root* (1%), digest, fish oil, dried carrot* (0.07%), dried spinach* (0.07%), dried parsley* (0.07%).

*Natural ingredients

Additives per kg:

Nutritional additives:

Vitamin A (20,300 IU), vitamin D3 (1180 IU), vitamin E (96 IU), ferrous sulphate monohydrate (84mg), calcium iodate anhydrous (2.1mg), cupric sulphate pentahydrate (9.2mg), manganous sulphate monohydrate (6.2mg), zinc sulphate monohydrate (120mg), sodium selenite (0.2mg).

Antioxidants.

Feeding guide

Feeding recommendation:

Dog’s bodyweight

Normal activity (g/day)

More active (g/day)

10kg

175

200

12kg

200

225

14kg

220

250

16kg

240

275

18kg

260

295

20kg

280

320

22kg

295

340

24kg

315

360

25kg

325

370

 

The amounts listed in the table are guidelines only. Adjust quantities according to your dog’s activity level, physical condition and individual needs.

Clean, fresh water should be available at all times. To monitor your dog’s health ensure you consult a veterinarian regularly. 

Introduce BETA gradually over 7 days.

 

Reviews

Customer Photos

BETA Adult Sensitive

Latest user reviews

01/10/19 | Gillian Grainger
: 5/5

Very fussy Skye Terriers

Have had my Skyes on this food for about three years now. Suits them perfectly. Very good stools and they remain in fantastic condition even my 11 year old. Highly recommend this food.
09/03/18 | Lesley
: 5/5

Suprisingly good for picky eater

Bought this for a greedy eats anything Weimaraner and a picky loses interest easily Vizsla. The Weimaraner wolf's it down but needs less. Its more expensivethan their previous food but they need a bit less and it seemsbetter. The Vizsla loves it and previously would only eat muesli food, bored with any complete biscuit after 2 meals. Both dogs have much better tummies and their poos look better. I'm delighted and will keep them on it now.
04/12/17 | Jane
: 5/5

very good for sensitive tummies

I have five working Labradors and feed them a working crunch, one bitch has had persistently runny tummy on every food except this one, although it is £10/14kg more expensive for the same protein and nutritional values it is worth it because it takes less food to keep her in condition and she is a happier dog.
29/11/16 | Mario
: 5/5

For Lab

Highly recommended
07/04/16
: 5/5

This kibble is the best

I've only ever bought this brand, and only ever salmon. Very good for my dog. Highly recommended.
Translated from zooplus.fr by zooplus
03/04/16
: 5/5

Love it

It's been 5 years since I started using this product, initially with my dog who had really bad skin problems and allergies and my other dog who shows signs of eczema. I definitely recommend it, it gave my dog wonderful skin and I've never had any trouble with it.
Translated from zooplus.fr by zooplus
25/04/15
: 5/5

Perfect for skin problems

Our new dog had an ear infection caused by a food intolerance, which also led to some sort of eczema, and she was scratching herself everywhere all the time, even though she had some really good kibble at the time, but our vet explained the situation. We need to give her "sensitive" (read: expensive) kibble or some other ones very different to what we'd been giving her previously, with less meat... Within our budget, we found these...Perfect! No complaints whatsoever, no problems in a whole year. They are simply amazing and I would highly recommend them to any dog with digestive sensibilities.
Translated from zooplus.fr by zooplus
19/04/15
: 5/5

Super

I used to give my dog ProPlan Sensitive Salmon but for financial reasons I changed to this and my dog loves it, she accepted it very quickly ! I recommend it ;-)
Translated from zooplus.fr by zooplus
08/06/14
: 5/5

Sooper Dooper

Our springer loves this and it helps with keeping her trim
15/10/13 | Gill
: 5/5

Great range of foods

An excellent range of food for a very energetic spaniel. A very healthy and active 5 year old who has been fed this from a puppy.