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Insights from real Pet Parents

AI-generated summary based on reviews added by customers

Purizon has been a favourite for many feline friends over the years, with some cats still enjoying it. However, recent changes in the recipe and packaging have left some cats unimpressed, leading to issues like refusal to eat and digestive troubles. Despite these setbacks, there are still cats who can't get enough of it, showcasing the mixed reactions. Hopefully, Purizon can find a balance to keep all their furry fans happy!

Top local reviews

100g

Change of Recipe - Change in Health

Favourite dry food of my cat in years. After the new recipe came out he got unwell - loosing fur around belly and throwing up a lot. I stopped buying after I tried several variants to see if it changes. I had an 'old recipe' back of 2.5kg - with this the fur grew back. Do not buy anymore or at least observe changes in the cat and react if you notice the same.
400g

New recipe made my cat sick

I was giving my cat new recipe as all new food: started with small portion mixed with her regular food (old recipe turkey and chicken), and increasing the amount slowly. After first time adding 4 kibbles of the new recipe she had diarrhoea and she stopped eating at all. I am now looking for alternatives as purizon made all of the flavours with new recipes. That’s such a bad choice to remove old recipes. Wouldn’t recommend anymore.
6.5kg

Fussy cat

Enjoyed the food at the start of the bag. Half way down, decided not to eat them anymore. At to throw them away and try a different dry cat food
400g

My cat loves it

I actually use this in his treat ball. He can’t get enough

Made my cats ill

I did a previous review but it hasn’t been listed?? I have fed my cats purizon for 7 years and they have always loved it. I ordered the most recent pack, the double version as it’s always been good and better value. Firstly I noticed the zip close has gone. Secondly the food has changed. It’s not as moist as it was and a different size. I have had my cats sick more than usual and the only thing that has changed is this food. other reviews state the same. Have reported as Im concerned.

Not a good change

Ordered the double pack of this for my cats as they have loved this for years. It seems drier than before and the lack of the zip lock is a nightmare for keeping the food fresh. Now my cats won’t touch it and when I mix it with another flavour they are sick and have the worst smelling poo. I really don’t trust this anymore.

Recipe and packaging change

Have been buying this food for years, and my cats have always loved it. Since the summer, Purizon have permanently (I've been told) changed the recipe. It is now not as popular (whereas my cats used to fight over it!), the bag is no longer resealable, plus since the recipe change, my partner's cat has suffered with colitis, vomiting, had a vet visit, and is now on a hypoallergenic diet (which may or may not be a coincidence). I won't be buying this food for my cats again.

What’s changed??

My cats used to love this - they still do, but after feeding them from a new bag delivery yesterday one has diarrhoea and the other is scooting on her bum. I won’t be feeding them this again.

Change in Product Quality After Multiple Orders

Unfortunately, I experienced the same issue with my order from 13/06/2025 as other reviewers. This was my third time ordering this packaging, but this time the bag is not resealable, which is very strange and inconvenient given the size. What concerns me more, however, is the change in color and granule size. In addition, it cracks more easily and causes problems with the auto-feeder, where it often gets stuck. I’m now looking for a substitute.

Product has changed

New formula, no resealable packaging and has given both my cats diarrhoea! Won't be purchasing again!

Not same product

Nightmare as product not the same or even the same colour ! Cats hate it and bag not resealable . Been waiting for Zooplus to get back to me for over a week . Sent another bag and exactly the same . Need a refund .Not acceptable as cats been on this original sterilised chicken and fish for years . Now losing weight . Not supposed to just change their diet suddenly but had no other food left .

Bag change disaster

This has been my cats go-to for years. Now the 6.5kg bag is not resealable, seriously??? I've never seen so much left behind. Very poor form.

Changed

Just wondering if anyone else out there has had a problem with the latest batch of Purizon sterilised chicken & fish. New packaging without resealable zip. Different colour, also cat put his nose up. Eventually got him to eat but now has diarrhoea. Got another bag sent to replace and exactly same batch and issues with cat.

Inconvenient!! without a resealable zip

“I purchased a 6.5kg bag of Purizon, but the packaging came without a resealable zip, which is normally included.

Trial pack

I usually feed my British Blue Royal Canine, This has really good reviews so bought a trial pack. He loves it. Will definitely buy again.

My cat love it this food

My cat can't get enough of this dry cat food. She really loves it.

Cat loves them

My cat loves them

My cat won’t eat this, would rather go hungry after tasting it only

My 9yr old sterilised cat Miya refuses to eat this no matter how trying to introduce it, even preferring to go without any food. My Dachshund Rolo eats anything apart from raspberries lol, when I gave him a biscuit of this food to try to encourage the cat he put it in his mouth three times and again spat it back out. Stunned me he wouldn’t eat it at all either, sadly this food is a fail in this house. Hopefully other cats eat it fine though! 1 star would be harsh so 2 instead

Been feeding for over a year

Love this food, my bengal x savannah always demolishes it!

Issue with kibble

I’ve used this product before with no issues, but this bag had a mix of kibble of different sizes and when I queried with the manufacturer, it appears that it has been mixed with other kibble including kitten kibble - if you have this product and the size of kibble is not uniform, it may also be affected. I’m still waiting for the manufacturer to resolve this.

Reviews from other countries

2,5 kg

New recipe, making cats sick

New recipe, it is making my cats have diarrhoea.

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400 g crocchette Purizon Single Meat Manzo con Fiori di ibisco

Too big

Unfortunately, unlike the other flavours in the Single Meat range, these are definitely bigger and thicker. I was disappointed because I bought them practically without looking, just to try all the flavours after getting the first ones. I have a female cat who tends not to chew, and if I find kibbles that are too big, I don't give them to her.

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400 g Adult Sterilised poulet, poisson + Friandises poulet, poisson

Top treats

Mousse reserved for one of my cats without incisors, but be careful as there are animal by-products (bone and feather), so it's yet another meal for the stray cat... the kibble is excellent for one of my kitties.

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400 g

Top

My 11-month-old kitten, I use it to switch from Canin Sterilized Kitten to Purizon Adult Sterilized and he likes it.

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Sterilised poulet, poisson (400 g)

Top

I have several cats and they all love the kibble from this brand.

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2 x 6,5 kg

A real treat for my kitties.

I have 3 cats who looove this kibble!!

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2 x 6,5 kg

Change of ingredients

After the formula changed, my cat developed an allergy. She had been on the same food for 9 years. Unfortunately, it's time for a change now.

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2,5 kg

Attention

I want to warn everyone who has been feeding their cats this food – the manufacturer has changed the formula and, of course, hasn’t said a word about it. My cat got an upset stomach, started having loose and smelly stools, and had an irritated stomach. For six years it was fine. Now, unfortunately, we have to change the food.

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400 g

New formula has gotten worse

They've introduced a new formula that seems to focus on cost-cutting. There's less meat and more ingredients that our pets don't tolerate as well. This used to be one of the best brands in terms of value for money. Now it's become an expensive, random brand.

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6,5 kg

Decline in quality

My cats love it, but every time it arrives more crushed. Out of a 6.5kg bag, I’ve weighed half a kilo of broken and powdered kibble.

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100 g crocchette Purizon Single Meat Pollo con Fiori di camomilla

Much appreciated

I have three cats of different ages and very picky eaters, but it seems they all liked it.

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400 g

Very good trial option

Two months ago, I adopted a little cat I found on the street and ordered several trial products from zooplus. She’s between 1.5 and 2 years old. She really liked the Purizon kibble compared to the food I initially bought from the pet shop—most of the time, she doesn’t leave anything in her bowl. I’m very satisfied with the quality-price ratio, but I’m hesitant to buy the larger packs because of the reviews and discussions on forums. For now, I only recommend the small pack.

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2,5 kg

Cats don't like this

Both cats don't want to eat this. They still eat Purizon salmon with cornflower (May 2026).

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Filete de pollo con salmón- 1 x 200 g comida húmeda

Don't like it

None of the three cats from different homes liked it.

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6,5 kg

Less quality for the same price

I've been feeding my cats Purizon grain-free for years. Even my picky lady cat used to really enjoy it. Now, it seems they've changed the recipe. The pieces are lighter in colour and more crumbly. You get more crumbs than actual pieces in the bag. My cats haven't had diarrhoea since, but their stools aren't firm anymore. They've also left out the resealable closure. I'll be switching to another product. It's a shame that loyal customers are being taken for a ride like this.

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200 г Purizon Organic сьомга и био пиле, консервирана био храна

Didn't like it

Unfortunately, my cat didn't like it at all, even when she was really hungry.

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Hrană umedă: Kitten File de pui cu somon 6 x 200 g

Very good!

I have a kitten who is very sensitive when it comes to her digestive system. Purizon cans suit her really well, she loves them.

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6,5 kg

Recipe changed

They say the packaging has changed. Fair enough. Just be aware that the contents have clearly also been altered – whether that's good or bad, I can't say. By the way, it's produced in Serbia, so I wouldn't put too much stock in all the fancy words in the product description. That being said, it's a decent product.

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Hrană uscată: Adult Pui cu pește (400 g)

Recommend

My cat eats Purizon chicken with fish kibble. You can tell by the smell and by how quickly she finishes them that they're tasty and high-quality. She’s never felt sick from them, unlike with other brands from the shops. I highly recommend them!

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Trockenfutter: Single Meat Huhn mit Kamillenblüten 100 g

Top

Our cats love it! Normally, only one of our cats eats dry food, but now both of them do. I’d really like to have more sample packs of the different varieties.

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