Great for cat
I feel like the bad reviews don't do this justice, maybe it was indeed a bad batch? Now, this one does smell stronger than their other flavours, but as far as I know that's just how mackerel always smells! It's a pretty strong fishy smell. Our cat, however, has no problem and always gobbles it up. The vet was very happy to hear that he likes fish as it provides lots of nutrients for cats! Our cat recently got "tired" of the tuna flavour so this is a reliable alternative,